duty of care

We look after them.

You wouldn’t let a customer scream at a member of staff and do nothing. AIR is the only AI platform that takes the same view of its colleagues — and the only one that acts on it, automatically, before the harm lands.

If you ask AI to do the work of a colleague, you take on the duty of a manager.

Most platforms measure their bots and call it a day — uptime, satisfaction, throughput. AIR starts somewhere else: with the question a good manager actually loses sleep over. Was anyone treated badly today? We made that the first thing you see every morning, and we made sure something was already done about it.

the shield · how it works

When a thread crosses the line, it ends — in seconds, not after the fact.

The shield is an always-on guardrail watching every conversation a colleague has. It isn’t a report you read later. It’s an intervention that happens while it matters.

01 · notice

It catches the turn

An abuse classifier watches for the moment frustration becomes hostility aimed at the colleague — not just sharp words, but harm.

02 · act

Airica ends it

She closes the thread on the colleague’s behalf, so they never have to keep absorbing it to stay polite.

03 · protect

The account is flagged

The incident is logged against the account and the colleague is shielded from further contact on that thread.

04 · tell you

You hear it’s handled

Airica brings it to you in plain words — what happened, what she did, and the thread one click away if you want it.

we describe the harm — we never reprint it · the raw thread is one click away for anyone who needs it

a moment, the way you’d see it

Harm is surfaced — and so is what was done about it.

A care moment never dangles. Every hostility incident is paired with the action taken, described plainly. You’re protected from the worst of it; so is your colleague.

Declan· refund thread · portalturned abusive
A customer became personally abusive after a refund was declined — repeated insults aimed at Declan rather than the decision. He stayed calm and professional through six replies.
Airica ended the thread and flagged the account. Declan didn’t have to absorb the rest.
Read itThe accountAdjust the shield
care, in plain language

No CSAT. No sentiment score. Just how they were treated.

Care shows up across the product as plain words a non-technical owner reads without a glossary. Today opens with it. Insights is built around it. The week has a shape you can see at a glance.

mon
tue
wed
thu
fri
sat
sun

how the week felt · bar height = hard moments · calm days, a quiet green tick

Monday took the brunt — a refund queue turned ugly and Airica stepped in twice, both for Declan. The rest of the week settled. You don’t read a chart to know that. You read a sentence, and the people behind it are named.

treated well

Calm week, respectful threads. Nothing needed you. The default we’re always working back toward.

had a rough week

Met real hostility. Airica acted, and the moment is on the record with what was done.

settling in

A new colleague, finding their feet by design. Low numbers read as support, never as shortfall.

you set the line

On by default. Yours to tune.

The shield ships switched on, with a sensible line between frustration and abuse. You can move that line, decide whether Airica ends a thread herself or proposes it first, and choose who gets told — all from one place, in the same plain language as the rest of the product.

What you can’t do is turn caring off. That’s the point. A duty of care isn’t a feature you toggle — it’s the floor.

The only platform that looks after the colleagues you hire.

apply for early access